IN PHOTOS: McDonald's PH unveils NXTGEN store

MANILA, Philippines – Fast food company McDonald's finally opened its first NXTGEN flagship store, which gives customers a new level of dining experience.
McDonald's unveils NXTGEN store

McDonald's NXTGEN store at McKinley West in Bonifacio Global City.
McDonald's NXTGEN store at McKinley West in Bonifacio Global City.

Located at McKinley West in Fort Bonifacio, McDonald's Philippines showcased NXTGEN features such as Self-Ordering Kiosk and more convenient lanes for ordering and claiming.

McDonald's NXTGEN Self-Ordering kiosk.
McDonald's NXTGEN Self-Ordering kiosk.

Customers can opt to skip the line at the Front Counter, and order and pay for their McDonald’s favorites at the Self-Ordering Kiosk, accepting card payments. Upon completing their order, customers can simply wait for their order number to be called at the Claim Counter once their food is ready for pick-up.

Guests who still prefer to pay in cash will also see a more convenient experience, with a dedicated lane for ordering, with the help of the digital menu boards, and a separate one for claiming.

Separate counter for ordering and claiming at McDonald's NXTGEN store.
Separate counter for ordering and claiming at McDonald's NXTGEN store.

There are also dedicated McDonald’s crew who have been specifically tasked to provide guests with a delightful experience. Customers can feel free to approach any of the crew in green to assist them with any of their needs.

“Next year, we expect the capital investment to grow by 50 percent, so we’re looking at a capex [capital expenditure] of P3 billion,” McDonald’s Philippines executive vice president and managing director Margot Torres told the media on Wednesday.

McDonald's Margot Torres with journalist Atom Araullo
McDonald’s Philippines executive vice president and managing director Margot Torres with journalist Atom Araullo talked about NXTGEN features during the press briefing on Wednesday, October 10 in Taguig City.


The company is also planning for expansion and conversion of McDonald’s restaurants into NXTGEN stores.

By the end of this year, McDonald’s expects to have opened 15 NXTGEN stores. In 2021, McDo targets to convert 70 percent to NXTGEN store.


— The Summit Express



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